5 Things to Know About Kernel, the New Restaurant From the Founder of Chipotle (2024)

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When Chipotle Mexican Grill first opened in Denver in 1993, it was unusual in that, unlike legacy fast-food chains, it looked like real food you’d cook at home. But unlike at home, you could have an order customized and watch a staffer assemble it: It was called the anti-McDonald’s, and spun off imitators around the country.

Now, Chipotle founder, Steve Ells, wants to upend fast food again with Kernel. The new fast food chain opened its first location on February 12 at 315 Park Avenue South, near East 24th Street. A second location is coming later this year in Noho, followed by ten or more around the country in the next two years, thanks to $36 million in fundraising from investors.

What’s so unusual about Kernel? It shaves down the number of workers per shop to three instead of, say, 10. It features a robot arm that prepares up to 1000 individual items a day. And it blows past current notions of hospitality with the shop’s method of ordering and pick up. Read on for more of what you should know about the new vegan restaurant, Kernel, in its very early stages of what Ells is hoping will inspire another fast-food revolution.

5 Things to Know About Kernel, the New Restaurant From the Founder of Chipotle (1) Evan Sung

The vegan menu is designed by an Eleven Madison Park alum

Ells isn’t a vegan himself, but like most Americans, he’s eating less meat. Count the place in the category of health-conscious fast food, for prices that undercut competitors by a few bucks by cutting out labor costs.

The menu is designed by Andrew Black, a former chef from Eleven Madison Park, with items such as the veggie burger made with legumes, grains, and veggies ($7) and a bun that’s like brioche. There’s a wheat-and-soy “chicken” sandwich ($9) that speaks to the zeitgeist. A zesty Kernel salad features chicories and lentils ($10), while a romaine and kale Caesar tastes savory thanks to sunflower seeds instead of anchovies ($10). For either, it’s $4 to add “chicken.” Think of the sides ($4) as add-ons for the salads, too, whether it’s the crunchy cucumbers, marinated beets, roasted carrots, or crispy potatoes. Don’t skip the (dark) chocolate chunk or oatmeal raisin walnut cookies. Made with olive oil instead of butter and textured with milled wheatberries, they’re finished with a hint of salt.

You can’t order in person

Ordering is online only, so you should probably download the app if you want to get food from here. That human greeter at the door? They’re going to direct you to a QR code. But don’t expect always to get your food shortly after ordering online. Kernel will tell you what time to pick it up. In short, to get food from Kernel, you may have to plan ahead (though the past couple of days estimated relatively quick, 20 minute turnaround times). Some advice: Log into the app early to get your order in or prepare to jockey for a time slot like trying to get a pie from Chrissy’s Pizza.

5 Things to Know About Kernel, the New Restaurant From the Founder of Chipotle (2) Evan Sung

There’s nowhere to sit

Kernel feels like an Amazon pick-up spot, with cubbies stacked in the center for holding bags of food. Want to eat inside? There’s a standing counter that frames the room.

The robot arm is cool and a bit terrifying

Past the cubbies, a worker checks a giant screen, followed by a robot arm toasting buns and cooking food, part of an operating system that includes conveyor belts and ovens. It’s fascinating and cool and a bit terrifying as it stokes a fear of our workerless future. And yet, “everyone is having trouble hiring workers,” says Ells, particularly in the restaurant industry. Going forward the robot arm can also be licensed out for other restaurants — so perhaps plan on seeing it in more than just Kernels in the future. Another thing: A Kernel kitchen uses less energy than a traditional restaurant kitchen with gas and a hood, running in a small space on standard 200 amp electric.

Workers get $25 an hour, plus benefits, and paid vacation

Beyond the three in-store workers, 10 employees work in a commissary kitchen prepping food before a staffer loads it on a bike trailer, which is pedaled over every hour. Staff get paid $25, a few dollars more than their NYC fast-food peers, plus health care, dental, and vision; two weeks of vacation; and soon, stock options.

5 Things to Know About Kernel, the New Restaurant From the Founder of Chipotle (3) Evan Sung

Kernel is open between 11:30 a.m. to 2:30 p.m. for now, with extended hours to come. There’s no option for delivery yet.

5 Things to Know About Kernel, the New Restaurant From the Founder of Chipotle (2024)

FAQs

5 Things to Know About Kernel, the New Restaurant From the Founder of Chipotle? ›

The founder of Chipotle is out with a new restaurant concept that he hopes will revolutionize the restaurant industry — again. Kernel is a vegan takeout place where the food is made largely by robots — so it's staffed by only three people.

What is the new restaurant by the founder of Chipotle? ›

The founder of Chipotle is out with a new restaurant concept that he hopes will revolutionize the restaurant industry — again. Kernel is a vegan takeout place where the food is made largely by robots — so it's staffed by only three people.

Who is the founder of kernel Chipotle? ›

Steve Ells, the founder of Chipotle Mexican Grill who turned that chain into a powerhouse and public company launched Kernel, a plant-based, automated restaurant on Park Avenue South near Gramercy Park in New York City on February 12.

What are some facts about Chipotle? ›

12 Mind Blowing Facts You Never Knew About Chipotle
  • Chipotle has their very own DJ. ...
  • You get WAY more food when you order a burrito bowl. ...
  • McDonald's does NOT own Chipotle. ...
  • Free burrito coins (and cards) actually exist! ...
  • Contrary to popular belief, Chipotle does not have a secret menu.
Aug 6, 2015

What do you know about Chipotle as a company? ›

Chipotle Mexican Grill, Inc.

(/tʃɪˈpoʊtleɪ/, chih-POHT-lay), often known simply as Chipotle, is an international chain of fast casual restaurants specializing in bowls, tacos, and Mission burritos made to order in front of the customer. As of March 2023, Chipotle has 3,200 restaurants.

How did the Chipotle story start? ›

This startup story features Steve Ells, the founder of Chipotle. Ells who graduated from the Culinary Institute of America, dreamed of opening a fine-dining restaurant but ran into the problem most entrepreneurs face; lack of funds. In 1993 he opened Chipotle as a way to make money to fund his fine-dining restaurant.

How was Chipotle started? ›

The original Chipotle location opened in the former Dolly Madison ice cream shop on East Evans Avenue across from the University of Denver , where founder, chairman and CEO Steve Ells himself prepared delicious food and served the very first Chipotle customers.

Who is Chipotle owned by McDonald's? ›

While the Golden Arches initially took only a minority stake, by the time Chipotle went public in 2006, McDonald's owned more than 90% of the company. McDonald's no longer owns any shares of Chipotle (something it must also now regret), but the impact on Ells' ownership stake was permanent.

What is kernel code? ›

The kernel is also responsible for preventing and mitigating conflicts between different processes. It is the portion of the operating system code that is always resident in memory and facilitates interactions between hardware and software components.

Who was the old CEO of Chipotle? ›

Get to Know Monty: Former CEO of Chipotle | Monty Moran.

What did Brian Niccol do for Chipotle? ›

Brian Niccol is Chairman of the Board of Directors and Chief Executive Officer for Chipotle Mexican Grill (NYSE: CMG). He assumed the role of Chairman in March 2020, and under his leadership as Chief Executive Officer, a role he's held since March 2018, Chipotle has seen accelerated comparable sales growth.

What is the new category of restaurants Chipotle has revolutionized? ›

Final answer:

Chipotle has revolutionized the restaurant industry by introducing a new category of restaurants called fast-casual.

Where is the kernel fast food restaurant? ›

The new fast food chain opened its first location on February 12 at 315 Park Avenue South, near East 24th Street. A second location is coming later this year in Noho, followed by ten or more around the country in the next two years, thanks to $36 million in fundraising from investors. What's so unusual about Kernel?

How did Brian Niccol change Chipotle? ›

Niccol and his team pushed the process. They took advantage of the unique fact that Chipotle runs all 2,500 of its restaurants, retrofitting each one with cubby-like pickup slots for to-go orders. “Less than a year later, we had them in all 2,500 restaurants,” says Niccol.

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